The Shyft Group celebrates 50th Anniversary at WTW25

The Shyft Group, Inc. celebrates its 50th anniversary and showcased its latest innovations Work Truck Week 2025. Since 1975, Shyft has built a legacy of engineering excellence, delivering purpose-built fleet solutions that prioritize performance, durability, and sustainability while evolving to meet the ever-changing needs of its customers.

“For 50 years, The Shyft Group has been driven by a commitment to innovation, quality, and customer success,” said  John Dunn , President and CEO of The Shyft Group. “As we celebrate our milestone anniversary at Work Truck Week, we are proud to showcase innovations that empower fleets, improve efficiency, and reinforce our commitment to quality and performance. Looking ahead, we remain focused on expanding our capabilities to better serve customers and drive continued growth.”

Building on this commitment, Shyft recently announced a merger agreement with Aebi Schmidt, which will bring together expertise in specialty vehicle manufacturing, upfitting, and infrastructure solutions. By leveraging highly complementary portfolios, the merger is expected to expand product offerings, improve efficiencies, and drive competitive growth—ultimately providing customers with more comprehensive and tailored solutions.

With a nationwide footprint and five decades of expertise, Shyft continues to lead the way in work truck innovation, delivering solutions that maximize uptime, enhance safety, and improve operational efficiency. At Booth #2921, attendees will experience the latest advancements in electrification, fleet technology, and upfit solutions, all designed with a customer-first approach to meet real-world demands.

Shyft’s portfolio of trusted brands—including Royal® Truck Body, DuraMag®, Magnum, Utilimaster, Strobes R Us, Builtmore, Blue Arc™, and Independent Truck Upfitters (ITU)—supports industries ranging from last-mile delivery and construction to service fleets and utility applications.

Featured Vehicles & Solutions
Attendees can explore a lineup of cutting-edge fleet solutions, including:

• Utilimaster Trademaster – A redesigned, lightweight aluminum service body with enhanced storage, increased durability, and integrated safety lighting, ideal for tradespeople and service fleets.
• Marketplace Dry Freight – A high-payload dry freight body built for fuel efficiency and durability in logistics and delivery.
• Aeromaster® Walk-In-Van – A rivetless, aerodynamic walk-in van featuring optimized cargo space and advanced driver safety features, tailored for high-frequency delivery.
• Light Weight Fleet Forward Concept Truck Body– Designed for durability and efficiency, this new lightweight solution will be displayed on the show floor. See Shyft Group team members for further details.
• Blue Arc Class 4 EV Truck – A fully electric, zero-emission work truck, now in production and on the road. It features a 200+ mile range, lightweight composite body for increased payload, and an ergonomic design for superior driver comfort and efficiency.
• Royal Crane Body  with PALFINGER Crane – A heavy-duty contractor solution with advanced XP coatings for long-term durability and efficient lifting capabilities.
• DuraMag Aluminum Dump Body & S-Series Service Body – Corrosion-resistant solutions built for landscaping, construction, and service industries.
• Fleet Technology Advancements – Showcasing ITU Chassis Connect for real-time tracking, Rapid  Cargo Cooling  systems for optimized performance, and enhanced Strobes lighting for improved visibility and safety.